GENERATIVE JUSTICE LAB · UNIVERSITY OF MICHIGAN · NSF IIS-2128756
Keeping value where it's made.
"Race, Gender and Class Equity in the Future of Work: Automation for the Artisanal Economy" — an NSF-funded research program asking whether AI and automation can amplify, rather than extract, the value created by Detroit's artisan entrepreneurs. My contribution: generative participatory design with 20 artisans, and a published theory of counter-hegemonic AI.
The challenge
Artisanal labor — employee-owned crafting, braiding, repair, urban farming — has high job satisfaction, higher-quality products, and sustainable practices, and it's one of the most race- and gender-diverse business sectors in the U.S. It is also, often, a low-income profession. Meanwhile the economics of automation run the wrong way: the last 30 years show stronger labor displacement and weaker reinstatement than the decades before.
Debias the model and you only change which faces the harm lands on — the extraction underneath keeps running. The lab's question was whether AI could be built to work differently that far down.
The lab's framework, generative justice, names a different success metric: "the universal right to generate unalienated value and directly participate in its benefits; the rights of value generators to create their own conditions of production; and the rights of communities of value generation to nurture self-sustaining paths for its circulation." The design question follows: what does AI look like when it's built to circulate value back to its source?
Value flows up
In platform capitalism the braider, the weaver, and the grower each feed a platform above them — fees, ranking games, data harvest, "artisan™" branding. The work happens at the bottom; the value collects at the top.
Only a trickle comes back
What returns to the makers is thin — a fraction of what their craft, skill, and story generated. Debiasing the model doesn't touch this; the extraction underneath keeps running.
Value circulates instead
Generative justice points the other way. Value cycles between maker, buyers, community, and the ecosystem the work depends on: coopetition, mutual aid, skills taught forward, materials returned to the commons.
Which loop does the tool serve?
Side by side, the choice is concrete. Every automation decision either feeds the extraction above or strengthens the circulation below. That is the question the lab built AI to answer.
The method
Needs-based participatory design starts by cataloguing what a community lacks. Assets-based design starts from what it already has. Either way, the power structure around it can come out untouched. We developed Generative Participatory Design (GPD) — a four-phase method: start with what the community values, map where value is being taken from them, then co-design responses together.
We also widened who counts as an artisan: any work with creative autonomy, motivated by quality, with some economic independence. That definition deliberately includes Black beauty shops, braidologists, auto detailers, neighborhood repair shops, and urban growers — sectors with deep counter-hegemonic histories that "maker culture" routinely overlooks.
Map generative value
What do artisans and their communities enjoy most? What is joyful, beautiful, enriching, meaningful — and who generates it?
Map extraction
Where is value alienated from its creators — income loss, commercialization demands, ecological costs?
Study the relations
How is extraction conceptualized, resisted, and strategically negotiated by the people living it?
Co-design interventions
Sustain the generative, fend off or substitute the extractive, and build systems that circulate unalienated value.
The fieldwork
The Artisanal Futures workshop ran over two consecutive days — ten hours — in June 2022, in a university facility we converted into a pop-up makerspace stocked with digital design, digital fabrication, and sensor technologies. Twenty Detroit artisan entrepreneurs joined as co-designers: a fashion designer, a sewist, a felt artist, a boutique owner, a visual storyteller, a master gardener, a landscaper, a farmer, two arts-education directors, and the co-founders of a new community gardening project.
Each participant was first interviewed (semi-structured, recorded and transcribed, then coded for beliefs, values, and goals). Bringing artisans from different worksites into one shared space was a deliberate move — when participants hear each other exchange work experiences, the workshop becomes what the PD literature calls an "occasion for enfranchisement."
What artisans taught us
The literature describes artisan entrepreneurs through an oppositional identity — defined as much by who they are not as who they are. Our participants confirmed all four dimensions, and they became design requirements:
The threat model came into focus too: industrial appropriation by marketing (the world's three largest snack companies all sell "artisan" branded products) and by the gig economy's algorithmic extraction — platforms that advertise independence while taking most of the earnings. A key fieldwork lesson: empowerment is often non-digital first. Before laser cutters, our makers needed felt-pressing machines, heat sealers, and solar photovoltaics for the urban farms' sensors.
Handwoven — 97% confidence
Strip-loom irregularities detected. Provenance matched: weaving collective, Kumasi region. Value-added paths unlocked for the maker.
THE REAL PILOT IDENTIFIES HANDWOVEN CLOTH FROM A SINGLE PHOTO, SO BUYERS CAN FIND — AND PAY — THE ACTUAL WEAVERS.
Heritage algorithms
The lab's lineage runs through Culturally Situated Design Tools (csdt.org) — Eglash's NSF-funded suite where students discover the "heritage algorithms" inside cultural practices: the transformational geometry of cornrow braiding, the stamped symmetries of tooled leather, the iterative logic of quilting and beadwork. These practices already contain the computation; the tools make it visible.
The recreations below are working miniatures of three CSDT tools. Every pattern is generated by rules you can read, adjust, learn, and teach.
RULES: TRANSLATE 60% · ROTATE 7° · DILATE 97%
LEARNABLE · TEACHABLE · OWNED BY ITS COMMUNITY
SOURCE: SCRAPED IMAGES · NO CONSENT · NO CREDIT
COPIES THE LOOK; LOSES THE TECHNIQUE AND ITS HISTORY
Designing at three scales
The artisan's own practice
Authenticity AI (Authente-Kente), generative synthesis of traditional and contemporary textile patterns, laser cutting, 3D printing, soil sensing — innovation selectively adopted on the artisan's terms, like the Jura watchmakers choosing home production over the factory.
Links between enterprises
Grassroots-owned e-fulfillment instead of subcontracting to platforms; digital financing for pooled purchasing and mutual aid; intelligent agents for artisan-to-artisan supply chains; search engines that steer consumption toward the artisan economy.
A generative economy
Commons-based peer production, gift economies, timebanks, local currency — circulation structured for local flourishing, including flows back to the ecosystems the work depends on.
The outcome
The theory side published as "Counter-hegemonic AI: the role of artisanal identity in the design of automation for a liberated economy" (in AI and the Future of Creative Work, Routledge, 2023). The empirical side — workshop themes on artisans' perceptions of success and their relationships with technology — produced design principles now guiding the lab's Artisanal Futures platform development.
Twenty artisans spent two days teaching us what they wanted from technology, and almost none of it was a screen. What they kept returning to was ownership — of the platform, and of where the tools got pointed. The interface mattered, but only after that.